Hyperlocal Targeting Advertising Now Available In Admixer.DSP

In the era when people access the internet on the go, it’s natural that brands and advertisers want to reach out their audiences wherever they are. And, sure thing, keep their ads relevant. (more…)

New ways of tracking your audience in programmatic

Programmatic traditionally uses cookies for audience targeting. The data gathered this way can get fragmented. Marketers are looking for new forms of user identification.  (more…)

The basics of improving your creative’s performance

Are you sure you’re paying enough attention to the core of your advertising strategy?
The nerve and sinew of your ad campaign’s body?
The frame of your promotion vehicle?
(more…)

Case study: creative programmatic display for publishers

The Economist became the breakthrough of 2015 winning a Masters of Marketing award for creating the most outstanding and diverting campaign using smart targeting options and real-time display ads. (more…)

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We’ve asked Admixer executives to comment on Google's announcement of plans to eliminate the third-party cookies in the Chrome browser by 2022.

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We’ve already mentioned ads.txt in our September article as one of the latest transparency tools in the ad tech industry. Both ads.txt and seller.json are the anti-fraud remedies that can save advertisers’ budgets, ensure their ad impressions hit the right web spot, and make publishers’ activity profitable. In this article, we’ll get deeper into what […]

Ads.txt Implementation: A Step-by-Step Guide - Admixer.Blog

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Today, we are highlighting the specifications of Player.best, an all-in-one video platform that helps publishers drive their revenues and reach their aspirations. Our purpose is to provide publishers who leverage video and audio content with control over their earnings, smooth video services, and reliable technologies — all in one place. With 10+ years in the […]

Player.best by Admixer: A Better Way to Monetize Videos

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