Our team is happy to present you with a new Admixer DSP version featuring better flexibility, speed and usability. It includes new features for e-commerce, retail, and performance campaigns, and a simplified campaign management process. Let us walk you through new features! DSP dashboard customization The DSP’s main user screen now offers complete customization using […]
Our team is happy to present you with a new Admixer DSP version featuring better flexibility, speed and usability. It includes new features for e-commerce, retail, and performance campaigns, and a simplified campaign management process. Let us walk you through new features! DSP dashboard customization The DSP’s main user screen now offers complete customization using […]
The Admixer team has extensive experience in building high-load systems that process billions of transactions in real time. The application of such systems goes far beyond the advertising industry and can be used by many verticals. We want to share our experience and insights on how companies can build a reliable high-load system for their […]
The Admixer team has extensive experience in building high-load systems that process billions of transactions in real time. The application of such systems goes far beyond the advertising industry and can be used by many verticals. We want to share our experience and insights on how companies can build a reliable high-load system for their […]
As covid restrictions become looser, the advertising world is returning to personal communication. After two years of exclusively online events, the largest advertising conferences and exhibitions are making a comeback. This year advertisers, publishers, agencies, and ad tech guys will finally meet offline. We gathered the most promising Ad Tech events 2022 where you can […]
As covid restrictions become looser, the advertising world is returning to personal communication. After two years of exclusively online events, the largest advertising conferences and exhibitions are making a comeback. This year advertisers, publishers, agencies, and ad tech guys will finally meet offline. We gathered the most promising Ad Tech events 2022 where you can […]
On the 12th of April IAB Tech Lab announced the finalization the OpenRTB 2.6 draft, and reported that the new standard is ready for implementation. It is really good news for all industry players, because the current version of OpenRTB protocol is utterly outdated, and lowers the effectiveness of programmatic trading. With the new version […]
On the 12th of April IAB Tech Lab announced the finalization the OpenRTB 2.6 draft, and reported that the new standard is ready for implementation. It is really good news for all industry players, because the current version of OpenRTB protocol is utterly outdated, and lowers the effectiveness of programmatic trading. With the new version […]
In February took place the 2022 IAB Annual Leadership Meeting (ALM), where industry leaders debated on the most important adtech trends and challenges. Market players were focused on programmatic trends, addressability solutions portfolio, consumer privacy frameworks and technologies. Also were taken into account the talent crisis in the digital industry, the growth of Connected TV, […]
In February took place the 2022 IAB Annual Leadership Meeting (ALM), where industry leaders debated on the most important adtech trends and challenges. Market players were focused on programmatic trends, addressability solutions portfolio, consumer privacy frameworks and technologies. Also were taken into account the talent crisis in the digital industry, the growth of Connected TV, […]
Holidays are an excellent time to reflect on key insights and takeaways, so the Admixer team reflects on the passing year. 2020 posed some challenges for the digital advertising industry, and in 2021 we dealt with the consequences of these challenges and changes: the zenith of the era of cookies and other identifiers (IDFA, GAID), […]
Holidays are an excellent time to reflect on key insights and takeaways, so the Admixer team reflects on the passing year. 2020 posed some challenges for the digital advertising industry, and in 2021 we dealt with the consequences of these challenges and changes: the zenith of the era of cookies and other identifiers (IDFA, GAID), […]
