93% of online experiences begin with a search engine. SEO is the one to drive organic traffic, there is no doubt that any website needs it. However, when the time X arrives, hesitations overwhelm publisher: hiring a freelancer, outsource it with a specialized company or do it with your own hands.
Digital ad buyers and sellers have undergone a sometimes painful but necessary transition toward using viewable impressions as currency.
We collected 4 typical fails about website promotion with one call-to-action: stop doing that!
